FCS3

DAVID STEVENS The David Stevens Company

(571) 499-2746 davidastevens1@gmail.com 2236 Decataur Place NW. Washington, DC 20008

SENIOR EXECUTIVE WITH MULTI-INDUSTRY EXPERIENCE Visionary association and corporate leader with 20+ years of experience driving bottom line results for companies in the US and internationally, including on-the-ground turnaround missions in Japan and the UK as well as managing start-up operations in multiple countries. Impeccable staff leadership credentials as well as full marketing mix experience, including PR, media planning, tradeshow management, online marketing, partnership development and website management.

Professional Experience Tire Retread & Repair Information Bureau (TRIB) – Washington, DC

2010 – Current

Managing Director Chief staff executive of international trade association focused on the environmental and economic benefits of tire repair, retreading, and recycling. Hired to strengthen financial position of organization after years of decline under previous MD. Consistently exceeded financial and other KPI’s set by Board, including membership growth, revenue diversification, website redesign, social media engagement, and partnership development. Recognized expert and voice of the industry with multiple speaking engagements through Europe, Asia, and Latin America. E*TRADE - London, England 2006 – 2010 Vice President, International Marketing, Sales & Service Directed E*TRADE's International Marketing, Sales and Service efforts outside the US. Managed a geographically dispersed team with responsibility for customer acquisition/retention, PR, media planning, brand management, strategic marketing alliances, tradeshow management, and data analytics. Achievements:  Increased customer leads by 69% in first year, while only increasing marketing spend 27%. Leveraged integrated PR campaigns and media buzz to increase member acquisitions  Redesigned and relaunched UK website with limited internal technical resources  Launched successful guerrilla marketing tactic at German tradeshow that boosted our member growth by 30% in Germany and garnered year-round media coverage  Created member loyalty programs that increased annual retention rates to 90% AOL 1998 – 2006 AOL UK – London, England 2003 – 2006 Director, Partner Marketing Drive membership acquisition and customer loyalty for AOL UK through the creation and management of multiple industry partnerships including electronics retailers, PC manufacturers, and media/entertainment companies. Achievements: