FCS3

Mary B. Sikora

Industry Analyst

Firm Affiliation:

Recycling Research Institute

Years of Experience:

32

Qualifications Summary: Mary Sikora is a principal of the Recycling Research Institute (RRI) and editor of the Scrap Tire News. She has been involved with the scrap tire recycling industry for thirty-two years providing leadership in identifying industry trends, setting direction and facilitating solutions in both public and private tire recycling sectors. She has experience analyzing, reviewing and reporting on the latest scrap tire and crumb rubber processing technologies world-wide, reviewing, analyzing and reporting on markets for whole and shredded scrap tires, tracking industry mergers and acquisitions, gathering intelligence and reporting on individual state policies to foster scrap tire capture and reuse. Ms. Sikora is the former Director of Tire and Rubber Recycling for the Tire Industry Association – a consulting position she held with the Association for eighteen years. In this capacity, Ms. Sikora developed tire recycling programs, educational tools and marketing and promotional strategies for the tire industry. She developed and facilitated educational workshops, seminars and training forums for tire recyclers and other tire industry members. Ms. Sikora developed and fostered strategic partnerships with other industry organizations and firms to represent and promote tire recycling across all segments of the industry. In this leadership role, Ms. Sikora led the association to achieve and sustain 35 percent annual membership growth in the tire recycling segment. She is now working with the association’s environmental committee to develop industry best practices and other educational materials. Areas of Expertise:  Plan, develop and conduct tire recycling education programs and materials  Facilitate networking and information exchange for the tire recycling industry  Tire and rubber recycling industry research Education Misericordia University: B.A. English Literature B.A. Journalism   Identify target market segments for tire derived products Marketing studies, surveys and trend reporting

Affliations

American Chemical Society-Rubber Division Rubber Pavements Association Environmental Industries Association National Recycling Coalition Tire Industry Association U.S. Scrap Tire Work Group European Tyre Recycling Association

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